Just Like Granny Used To Wear
Posted: July 20, 2018 Filed under: 1970s, biba, bus stop, Foale and Tuffin, Hiroshi, Inspirational Images, lee bender, mary quant, ravel, telegraph magazine, Uncategorized, Vintage Editorials
Very Thirtyish, with its floral print and elbow length sleeves, a Liberty print cotton dress by Foale and Tuffin. Leather shoes by Ravel. Crochet straw hat by Biba.
Granny’s clothes are coming back. Trend-setting girls saw some time ago what pinched-in waists and long clinging crepes could do for them. Now manufacturers and boutiques have seen the potential. But beware – for it is only on the very young that granny’s clothes look very new.
Hair by Howard at Vidal Sassoon. Make-up by Yardley. Fashion by June McCallum.
Photographed by Hiroshi.
Scanned from The Telegraph Magazine, August 7th 1970.
Small white flowers are printed on the black background of a cotton jersey dress that granny might have worn as a girl. Designed by Lee Bender at Bus Stop. The shiny leather lace-up shoes are by Ravel.
Far from looking old-fashioned, this printed cotton suit from Biba is beautifully up-to-date with its fitted waist, peplum and long skirt. the lace-up granny boots are from Ravel.
Double chiffon dress for serious occasions has the dropped waistline, sash and long sleeves with scalloped trim of the Twenties. By Mary Quant’s Ginger Group.
Printed crepe suit with a fitted shape that is a reminder of the Forties. By Lee Bender at Bus Stop. Shoes are from Ravel.