Vintage Adverts: Sweetie Bra and Scantee Pantie
Posted: June 10, 2012 Filed under: 1960s, Honey Magazine, Illustrations, underwear, Vintage Adverts 3 Comments »Scanned from Honey, October 1968.
Such a lovely illustration and such sweetly innocent underwear-naming too. Ahhh, if only you got an “E.P. record” with all bra purchases these days…



Lovely. The girl looks a teensy bit like Raquel Welch’s turn as Lillian Lust dancing in Bedazzled from the year previously
I LOVE the underlying message with this era in advertising — that if you buy this product, you will want to dance and swing, like young, hip people all do.
The free EP has Scott Walker, Dusty Springfield and The Herd. Very cool.